Minnesota For Marriage Campaign Criticizes General Mills
for Endorsing Gay Marriage
Minneapolis, MN – The campaign supporting a constitutional amendment to preserve marriage as the union of one man and one woman today sharply criticized the General Mills Corporation for opposing the amendment, and said it thrust the company into a war against marriage that goes against the beliefs of an overwhelming majority of their customers and the best interest of their shareholders.
“It is very disappointing that General Mills has decided to play PC politics by pandering to a small but powerful interest group that is bent on redefining marriage, the core institution of society,” said John Helmberger, Chairman of Minnesota for Marriage. “Marriage is more than a commitment between two people who love each other. It was created by God for the care and well-being of the next generation. The amendment is about preserving marriage and making sure that voters always remain in control over the definition of marriage in our state, and not activist judges or politicians.
The CEO of General Mills, Ken Powell, announced the company’s position at a gay pride event today. It was echoed by Ken Charles, the company’s vice president of diversity, in a blog posting.
“By taking this position, General Mills is saying to Minnesotans and people all around the globe that marriage doesn’t matter to them,” said Helmberger. “Marriage is in the interest of children, because it is society’s best way to help children experience the ideal environment where they are raised by their mother and father. It’s ironic and regrettable that a corporation that makes billions marketing cereal to parents of children would take the position that marriage should be redefined.”